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Delight doesn’t fly: Digital customer engagement for the future

Brands need to revamp their approach to digital customer engagement to reach the high bar of digitally native consumers.

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DMEXCO 2022: Mit einem intelligenten Einkaufserlebnis Kunden begeistern

Nach fast drei Jahren Zwangspause wieder live in der Domstadt: Auf der DMEXCO dreht sich alles um den digitalen Fortschritt und wie Sie ihn erreichen können. Im FCEE-Blog gibt Christian Sülzer einen...

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Frenemies no more: Sales and marketing align for B2B success

Learn how sales and marketing can collaborate on account engagement for faster outcomes and more revenue.

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The Great Regret: Workers second-guess joining the Great Resignation

Many workers who quit during last year's Great Resignation are now feeling the Great Regret. Learn ways to overcome regret and move on.

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Back to reality: As summer ends, post-vacation blues about to hit hard

The return to work and regular routines after time off is tough. See some of the best post-vacation takes from Twitter and TikTok to help you get ready.

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Sales performance management software: Work smarter, not harder

Discover the benefits of sales performance management software and how it helps enterprises tackle modern sales challenges.

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How to promote sustainable consumption, minus greenwashing

While many consumers say they support sustainability, it's often more talk than action. Find out what brands can do to close this attitude-behavior gap.

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CEX Trendradar Deep Dive: Erfolgreich verkaufen heute und in Zukunft

Harald Henn und Prof. Dr. Nils Hafner geben nicht nur das jährliche CEX Trendradar heraus. Kürzlich haben sie auch einen „Deep Dive“ vorgelegt. Er soll dabei helfen, das Thema CX im E-Commerce noch...

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Greatest hits of Customer 360: Definition, benefits, examples

We're getting closer to the CX holy grail. Learn about Customer 360, the benefits of a unified comprehensive profile for brands, and the role of CDP in achieving it.

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E-commerce supply chain: Prepping for the next generation

With its high expectations for customer experience and sustainability, Gen Z is forcing brands to rethink their e-commerce supply chain.

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Friday vibes: More than ready for the weekend

You're not alone: These TikTok videos offer some funny (and revealing) takes on corporate life.

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The evolution to everything as a service: Overcoming obstacles

Making the transition to XaaS isn't easy. Find out how to tackle the challenges to becoming an integrated solution provider.

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American Data Privacy and Protection Act: What brands need to know

Learn how the proposed American Data Privacy and Protection Act could impact businesses and how they handle personal data.

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Modebranche als Vorreiter beim Re-Commerce – noch nie war Gebrauchtes so im...

Für die Kundinnen und Kunden im Einzelhandel – so Studien – wird das Thema Nachhaltigkeit immer wichtiger und sie kaufen bewusster denn je. Das gilt besonders beim Thema Mode. Im FCEE-Blog gibt es...

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Customer servicing vs. customer service: Getting it right

Customer servicing is the job of an entire organization, not confined to a single department. It's about truly solving customer problems.

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Amazon FBA jumpstart: Financing options and seller tips

Learn how to finance your Fulfillment by Amazon business and get expert advice on how to grow your FBA for long-term success.

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How to increase profitability: 5 best strategies for growth

The best strategies to increase profitability include omnichannel experiences, keeping a handle on delivery and returns, and a connected CX.

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Passion vs purpose: What’s better for business?

Explore the difference and between passion and purpose at work and why companies should shift their focus to drive better business performance.

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Why are you so obsessed with me: How customer-focused brands win

Customer-obsession delivers big business results. Read the data and stats to learn how to up your marketing game.

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Head in the clouds, sustainability goals on the horizon

Earth – it's a great place – if we can keep it. Learn how the cloud helps companies meet sustainability goals AND reduce their impact on the planet.

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