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Channel: The Future of Customer Engagement and Experience
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The future of service resolution: End-to-end, automated case flows

Learn how service resolution is improved through automated case flow creation that orchestrates diagnosis, troubleshooting, logistics, and field service operations.    

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Real customers, engaged with your brand: Enter data authentication

In a cookieless future, data authentication is key to creating customer relationships and understanding the intent of collected data in downstream systems.

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Overstock, under-stock, out of stock: Retail inventory management outlook

After two years of turbulence, retail inventory management remains a tough job. Find out how retailers can tackle the challenge.

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The future of ERP is autonomous and ambidextrous

The future ERP system helps companies improve operational execution and explore opportunities for growth simultaneously.

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Customer loyalty vs. brand loyalty: Differences, stats, tips

Learn how to distinguish customer loyalty from brand loyalty and what companies can do to boost brand loyalty.

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DTC challenges: 5 ways brands can cope in difficult times

A DTC company faces a lot of challenges today, but there are steps direct-to-consumer brands can take to succeed in difficult times.

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Personalized email: Relevant messages get real results

What's the secret to getting email marketing right? Discover how personalized emails boost customer experience, open rates, and conversion.

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So überstehen E-Commerce-Marken den Bärenmarkt

Schon seit einiger Zeit herrscht auf dem Aktienmarkt eine bärische Stimmung, der auch die Kurse von vielen börsennotierten E-Commerce-Anbietern nach unten treibt. Gleichzeitig steigen die Preise für so...

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2022 holiday shopping: 3 ways retailers can brace for impact

As a recession looms, retailers face a cloud of uncertainty this holiday shopping season. They're preparing by focusing on supply chains, customer loyalty, and omnichannel strategies.

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How immersive technologies boost e-commerce, CX, and sales

Immersive technologies like 3D product images help bridge the gap between in-store and online shopping and boost conversion rates.

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Purpose and the C-suite: Social sustainability is mission-critical

Social sustainability takes center stage in the C-suite, with data and dollars indicating greater success for brands that focus on the greater good.

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Picture this: Shoppable Instagram boosts DTC engagement and sales

Click into the future of commerce: Shoppable Instagram can help direct-to-consumer brands build deeper connections with customers and rev sales.

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Connected business benefits: Intelligent customer service, happy customers

Connected business benefits include happier customers and happier employees – that's the philosophy of intelligent customer service.

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G2 report summer 2022: SAP Emarsys a leader in 36 categories

The G2 summer 2022 report recognized SAP Emarsys as a leader in 36 categories, including loyalty, implementation, and usability.

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Green commerce and the rise of the conscious consumer

Green commerce models are growing as consumers look to reduce their environmental impact by purchasing used items or renting.

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Bad customer experience: Why CX is getting worse and how brands can reverse...

Every business begins and ends with how customers feel about the experiences you provide, but studies show that bad customer experience is on the rise. Learn how to improve CX – and outcomes.

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Gen Z and Generation Alpha rising: How brands can win customers for life

Gen Z is the current powerhouse in the retail space, but brands are already sizing up the next generation of shoppers. With Gen Alpha, it's a chance to start early and win customers for life.

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How to grow your online store: 5 ways to ramp up sales

Competition in the e-commerce market is fierce. Grow online sales by boosting website performance, improving SEO, leveraging social media, and improving order fulfillment.

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Friday roundup: 5 light-hearted posts for tough days

Times feel a bit surreal lately, so we've rounded up some of our most light-hearted and entertaining posts to help you welcome the weekend.

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Guerrilla marketing makes a comeback in the CPG playbook

With the rise of the privacy-first web, guerilla marketing is making a resurgence, especially for CPG food and beverage brands.

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