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Channel: The Future of Customer Engagement and Experience
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If you’re not okay, it’s okay: Resources for mental and emotional health

It's hard to admit you're struggling, and difficult to know how to help someone who is, but there are resources and assistance available.

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Want more customers, loyalty, and sales? Using customer data can do that

Top brands are using customer data to understand the customer journey and deliver positive experiences that boost loyalty and revenue.

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How to pause Google Ads for out-of-stock items

Out-of-stock items can lead to unhappy customers and send them to your competitors. Find out how to automate the process of pausing Google Ads for items you don't have available.

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Metaverse customer experience: A world of new opportunities

What will the metaverse customer experience look like? Here, we explore examples and ways brands can benefit.

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All eyes on the future of connecting customer and business data at Sapphire

Massive opportunity or huge problem: Connecting supply, demand, and customer satisfaction when a product goes viral. An envisioned scenario during the Sapphire keynote showed the power of a connected...

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The WOW factor: How retailers can build customer relationships that last

Retailers can no longer rely on product pitches to win customers. Find out how to deliver personalized experiences that build loyalty and drive growth.

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Rawr! Explore our hottest reads of 2022 so far

Covering everything from retail trends and digital payments to customer service standouts, these are the articles our readers have been reading and sharing the most in 2022.

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Be a brand with purpose for real DTC success

The most successful companies are those that have an overarching goal beyond just selling a product or service, and they use their products as tools to achieve this goal.

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When your martech stack isn’t cutting it: How to make a switch

If your martech isn't doing the job, you can't do your job. Find out what to look for in a new marketing solution.

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Like a pro: Avoid these CRM project pitfalls for true transformation

Learn four common reasons CRM projects fail and how to avoid them in order to improve customer experience and boost loyalty.

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Surviving a bear market: What e-commerce brands need to do

How can brands manage supply chain and fulfillment uncertainty with consumers cutting back on spending as inflation grows amid a bear market?

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SAP: TrustRadius 2022 Top Rated Award winner for e-commerce and order management

SAP Commerce Cloud is a winner of two TrustRadius Top Rated awards in the e-commerce and order management software categories.

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TrustRadius 2022 Top Rated Awards: SAP wins in 4 customer data categories

SAP has won TrustRadius Top Rated awards in four categories: customer data, social login, identity management, and customer identity and access management (CIAM).

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Better communication, more sales: Collaboration tools for a digital world

Clear communication comes naturally to traditional, in-person sales engagements, but faces significant challenges over digital channels. Collaboration tools can help solve those pain points.

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Rising stars of CPG: Two routes to market to dominate future growth

E-commerce technology has opened pathways for two surprising CPG routes to market that are predicted to drive future growth.

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2022 holiday shopping: 3 ways retailers can brace for impact

As a recession looms, retailers face a cloud of uncertainty this holiday shopping season. They're preparing by focusing on supply chains, customer loyalty, and omnichannel strategies.

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Reduce, reuse, recommerce: The first-rate benefits of secondhand selling

Recommerce is booming as sustainability and affordability become consumer priorities. Learn the benefits for brands and get tips for resale success.

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Tech-Events brauchen mehr Diversity

Von Diversität kann auf den meisten Tech-Events keine Rede sein. Dabei würden Diskussionsrunden von etwas mehr Vielfalt massiv profitieren.

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Be a brand with purpose for real DTC success

The most successful companies are those that have an overarching goal beyond just selling a product or service, and they use their products as tools to achieve this goal.

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Generation Z consumer behavior: What brands need to know

Gen Z consumers are beginning to flex their economic muscles, bringing different perspectives and expectations than previous generations. Brands need to adapt.

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