How to improve your service experience and bring customers back
Why improve your service experience? 80% of customers say they’ve switched brands due to poor CX. Here are three ways to fix it. The post How to improve your service experience and bring customers back...
View ArticleThe future of martech: Pump up the value through personalization
The future of martech is all about leveraging customer data to create personalized experiences that drive loyalty and business growth. The post The future of martech: Pump up the value through...
View ArticleCobra Kai’s formula for success: A lesson in rebranding
Cobra Kai, the wildly successful reboot of1984's Karate Kid movie, provides lessons to brands on how to resonate with a broad audience. The post Cobra Kai’s formula for success: A lesson in rebranding...
View ArticleLearning transformation: A people-centric approach to workplace change
HR leaders are shifting from incremental training to a sustained culture of learning that brings people ahead, together. The post Learning transformation: A people-centric approach to workplace change...
View ArticleSeamless customer experience: CX can make or break a brand
A seamless customer experience is a priority for brands today, with 84% of companies that improve their CX seeing increased revenue. The post Seamless customer experience: CX can make or break a brand...
View ArticleAgeism and gender in the workplace: The myth of the late bloomer
September 2021 reveals that nearly 70 percent of women over 40 who are still looking for new jobs have been out of work for at least six months. The post Ageism and gender in the workplace: The myth of...
View ArticleAmazon’s e-commerce dominance: Is the price too high?
Amazon dominates online retail, but the e-commerce heavyweight has come under fire for its seller practices, which some say thwart competition. The post Amazon’s e-commerce dominance: Is the price too...
View ArticleSocial commerce growth: A matter of trust
Shopping on social media platforms is expected to increase three times as fast as traditional e-commerce, but brands need to build customer trust to boost adoption. The post Social commerce growth: A...
View ArticleHow to build customer loyalty: 3 moments of truth
Winning customer loyalty and developing brand advocates requires getting these three key customer touchpoints right. The post How to build customer loyalty: 3 moments of truth appeared first on The...
View ArticleContinuous intelligence: Definition, benefits, examples
By continuously monitoring data with the help of machine learning. businesses can respond faster to hidden events and changing trends. The post Continuous intelligence: Definition, benefits, examples...
View ArticleNo content? No sales: Revenue growth requires marketing, full stop
In a digital world, content marketing ROI matters more than ever. Without good content, a business can't drive sales. The post No content? No sales: Revenue growth requires marketing, full stop...
View ArticleOnline shopping trends 2022: Pandemic-era habits settle in
Retailers can expect many of the online shopping trends that took hold during the pandemic to continue growing, including BOPIS and social commerce. The post Online shopping trends 2022: Pandemic-era...
View ArticleIntegration platform as a service: Definition, benefits, examples
Learn how integration platform as a service helps companies streamline business processes, increase efficiency, and boost customer experience. The post Integration platform as a service: Definition,...
View ArticleAll means all: Designing for accessibility in CX
Brands need to go beyond checking the compliance box to true inclusion in their accessibility efforts. Learn how to build a more inclusive customer experience. The post All means all: Designing for...
View ArticleCircular commerce and retail: Greener the better
More and more consumers are prioritizing sustainability over price in their purchases, driving growth for retailers with green practices. The post Circular commerce and retail: Greener the better...
View ArticleCDP trends: Customer data platforms enter a new era
When first-party data overtook cookies as the top currency for marketers, we entered the CDP era. Discover CDP trends like CIAM that are rising. The post CDP trends: Customer data platforms enter a new...
View ArticleTech and innovation: Shining a way through chaos
Tech and innovation offer stability in uncertain times by providing more reliable and efficient solutions than what came before. The post Tech and innovation: Shining a way through chaos appeared first...
View ArticleRemote workers: Getting it done through digital transformation
In today's work-from-home era, digital technologies help companies build virtual workspaces that empower remote employees. The post Remote workers: Getting it done through digital transformation...
View ArticleWholesaler marketplaces: Time for wholesalers to step it up
Wholesalers have been reluctant to join the B2B marketplace trend, but digital channels are the future. Wholesalers must adapt. The post Wholesaler marketplaces: Time for wholesalers to step it up...
View ArticleCircularity strategy: How to become a sustainable business
With the rise of conscious consumerism, businesses need to prioritize circularity. Discover how brands can become more sustainable in the circular economy. The post Circularity strategy: How to become...
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