The best CX starts with making life better for employees
The connection between the employee experience and customer experience is undeniable. Engaged, motivated employees provide superior CX. The post The best CX starts with making life better for employees...
View Article2021 customer service model: What brands need to know
Customer service is more critical than ever in the wake of the pandemic. Here we look at the top trends reshaping customer service this year and beyond. The post 2021 customer service model: What...
View Article“And, yes I will always have your back.”| The amazing Shalini Mitha
If you're wondering who Shalini Mitha is, the headline of this post sums it up - and she wrote it herself - in 2019, amid an email thread. The post “And, yes I will always have your back.” | The...
View ArticleIn a CX minute: Customer experience trends April 14, 2021
Customer experience trends for the week of April 14, 2021: The news, updates, and data you need to know in a CX minute. The post In a CX minute: Customer experience trends April 14, 2021 appeared first...
View ArticleThe long road to recovery: COVID-19 update April 15, 2021
COVID-19 update for Wednesday, April 14, 2021: The news, updates, and data you need to know, along with a dose of hope. The post The long road to recovery: COVID-19 update April 15, 2021 appeared first...
View ArticleMake it seamless: Personalize checkout and drive more conversions
Too often, merchants overlook the checkout process in their personalization efforts, putting themselves at risk of abandoned carts and lost revenue. Here are some ways to personalize checkout. The post...
View ArticleFrom good to great CX: It’s the little things that count
Companies with great CX know they're not just in the business of creating those experiences -they're in the business of creating great customer memories. The post From good to great CX: It’s the little...
View ArticleWhat does customer aftercare mean?
An answer to the question, “What is customer aftercare?” could very well be the act of earning customer trust. There are things that you say and things that you do. Customer aftercare is something that...
View ArticleSmall business trends: The big pivot to e-commerce
E-commerce is helping small retailers not only survive but thrive during the COVID era and beyond. Here we look at the benefits and challenges of e-commerce for small business. The post Small business...
View ArticleCustomer data management strategy: 7 keys to growth, CX, loyalty
Brands need to adopt these 7 key principles around customer data management to help define their overall data strategy and goals. The post Customer data management strategy: 7 keys to growth, CX,...
View ArticleBlack Employees need support: Trial resurfaces trauma, requires empathy
There's a kind of grief many of us cannot imagine; a grief that selects or spares people simply based upon the color of their skin. We must recognize this, and take action to change it. The post Black...
View ArticleFace the music: Apple privacy changes hit e-commerce marketing
Apple privacy changes are right around the corner, and marketers who rely on Facebook ads are bracing for major impact. Here's what you need to know. The post Face the music: Apple privacy changes hit...
View ArticleClick, click, buy: 2021 e-commerce trends
2021 e-commerce trends reflect a society that's forever changed. Brands must focus on DTC, mobile, social as a search tool, and data. The post Click, click, buy: 2021 e-commerce trends appeared first...
View ArticleIn a CX minute: Customer experience trends April 21, 2021
Customer experience trends for the week of April 21, 2021: The news, updates, and data you need to know in a CX minute. The post In a CX minute: Customer experience trends April 21, 2021 appeared first...
View ArticleWhat is wholesale distribution: Definition, examples, benefits
Wholesale distribution is a vital link in the global supply chain. Learn the basics of wholesale distribution and get examples of top distributors in the industry. The post What is wholesale...
View ArticleTypes of customer data: Definitions, value, examples
Types of customer data serve distinct purposes. Identity data, descriptive data, attitudinal data, behavioral data defined with examples. The post Types of customer data: Definitions, value, examples...
View ArticleDigital transformation in the food industry: Trends, examples, and benefits
Digital transformation in the food industry accelerated as food companies grappled with fractured supply chains during the pandemic. Here we look at top digital transformation trends in the food...
View ArticleAmazing results don’t come from mediocrity: That’s why the future of business...
The future of business is weird. Above average results don’t come from average behaviors - weird is where the alpha lies, and in business, alpha is what people seek. The post Amazing results don’t come...
View ArticleIs it easy for consumers to buy from you? How customer identity management...
Customer identity management matters because requiring customers to log in each time they visit an e-commerce site or interact with your brand can erode CX, reduce conversions, and push customers...
View ArticleHow does wholesale distribution work: A business primer
Wholesale distribution is a vital industry, but how it works can be something of a mystery. Learn the basics of wholesale distribution's role in the supply chain. The post How does wholesale...
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