E-commerce packaging: Branding beyond the brown cardboard box
E-commerce packaging has become a critical part of the brand and customer experience. Discover creative approaches brands are taking to stand out offline. The post E-commerce packaging: Branding beyond...
View ArticleWhy we look to the heavens, even amidst the rubble
Why do we look to the heavens, even amid the rubble? The spirit of humanity propels us forward, and the dreamers among us lead the way. The post Why we look to the heavens, even amidst the rubble...
View ArticleHow did we get to CX?
In a CX Minute – Episode 18 It comes a time in every weekly column where you have nothing – NOT A THING – to include in the column. I have no links, I am not going to release any videos until next...
View ArticleYour obsession with demand gen is going to suffocate your B2B marketing
We absolutely must stop measuring B2B marketing success in terms of campaign clicks, quarterly reports, and lead volumes alone. The B2B brands who will win are the ones we’ll remember. The post Your...
View ArticleHow to interpret your Google PageSpeed Insights scores
Improve SEO returns, web performance, and user experience by learning how to understand Google PageSpeed Insights scores. The post How to interpret your Google PageSpeed Insights scores appeared first...
View ArticleThe case for omnichannel personalization: Beyond the sale
Omnichannel personalization is the new frontier. Here, we explore how brands can build customer loyalty by delivering personalized experiences on the channels that matter most. The post The case for...
View ArticleModern corporate life: A story told in TikToks
The mechanics of corporate life may change over time, but some things never change. TikTok videos reveal the highs and lows of the corporate world. The post Modern corporate life: A story told in...
View ArticleIn-store shopping trends: What brings consumers back amid COVID?
New data reveals in-store shopping trends and the e-commerce impact as countries vaccination rates rise and lockdowns ease. The post In-store shopping trends: What brings consumers back amid COVID?...
View ArticleE-commerce evolution: Getting bigger and better every day
The evolution of e-commerce is a story of astounding growth fueled by tremendous innovation in both the B2C and B2B markets. Here, we look at how e-commerce has grown and what's ahead. The post...
View ArticleTed Lasso’s Roy Kent delivers life lessons, workplace wisdom
Through Ted Lasso's Roy Kent, we can see the power of teamwork and empathy. Learn leadership lessons from one of TV's most colorful characters. The post Ted Lasso’s Roy Kent delivers life lessons,...
View ArticleHoliday spending predictions: A return to stores, soaring e-commerce
Experts predict holiday spending to surge in 2021, as confident consumers splurge on holiday gifts in stores and online. The post Holiday spending predictions: A return to stores, soaring e-commerce...
View ArticleReal-life examples of data driven competitive advantages
Data driven advantages allow all departments to have a 360 degree view of the customer. Read about these real-life examples. The post Real-life examples of data driven competitive advantages appeared...
View ArticleThe advantages of digital transformation: Better CX, more sales
By digitizing its sales operations, Komus enabled its sales reps to focus on customer experience, boosting sales and growing the business. The post The advantages of digital transformation: Better CX,...
View ArticleSAP Customer Experience LIVE 2021: Unplugged. Zoned in. Pets welcome.
Get to the heart of what matters for your business. SAP Customer Experience LIVE cuts through the noise with the strategies, tools, and real-life success stories needed to deliver industrial grade CX....
View ArticleHow to improve customer service in e-commerce: Examples + benefits
In a digital world, customer service is crucial. Learn how to improve customer service for e-commerce, then watch loyalty and revenue soar. The post How to improve customer service in e-commerce:...
View ArticleDiscover customer pain points – then fix them: CX will soar
Once a business uncovers customer pain points, immediate action must be taken to improve CX, thereby building loyal customer relationships. The post Discover customer pain points – then fix them: CX...
View ArticleThe future is headless: e-commerce gets a new architecture
Unlock your organization’s own digital agility, enable better scalability, performance, and speed with headless commerce. The post The future is headless: e-commerce gets a new architecture appeared...
View ArticleCreating your customer journey map to grow relationships
A customer journey map has many parallels to the journey of life. Life is a journey, not a destination and the real fun lies in travel and exploration. When we are deliberate and considerate about...
View ArticleHow CPG brands can achieve the perfect store amid retail turbulence
Discover how CPG brands can improve retail execution for a better in-store experience that boosts sales performance. The post How CPG brands can achieve the perfect store amid retail turbulence...
View ArticleGlobal holiday supply chain issues could be a real bummer this season
Supply chain woes threaten to spoil the holiday shopping season with higher prices, more out-of-stock items, and delayed shipments. The post Global holiday supply chain issues could be a real bummer...
View Article