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Channel: The Future of Customer Engagement and Experience
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The holiday shopping season has lost its luster: Unique promotions can bring it back

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Many retail analysts predict that Black Friday 2017 will be the biggest shopping day of the year, as it was last year. However, there is a different faction within retail that believes that these shopping holidays have all but lost their luster. What could be the cause of this shift and what can retailers do about it?

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