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Channel: The Future of Customer Engagement and Experience
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5 time management tips for working parents during COVID

These 5 time management tips can help parents struggling to balance working at home with family responsibilities during the COVID-19 pandemic. The post 5 time management tips for working parents during...

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2021 Wholesale distribution trends: More competition, supply chain disruption

After a tumultuous 2020, what trends can wholesale distributors expect this year? Watch for continued supply chain disruption, increased competition, and a talent shortage. The post 2021 Wholesale...

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Customer data strategy: Solving the direct to consumer puzzle

To optimize direct to consumer models and win against digitally native competitors, consumer products companies need a focused customer data strategy. The post Customer data strategy: Solving the...

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Friction in e-commerce: Sometimes it’s a good thing

What does the IKEA effect and the demise of Amazon Dash buttons tell us about e-commerce friction? That sometimes friction in the journey actually adds value. The post Friction in e-commerce: Sometimes...

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Family nutrition: 4 health tips for parents during COVID-19

Family nutrition has become a priority for working parents during COVID. Here are four things to consider for healthier eating. The post Family nutrition: 4 health tips for parents during COVID-19...

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2021 Retail trends: From Boomers to Gen Z, the strategies that dominate

What key trends should retailers watch this year? Will consumers stick with online shopping or flock back to stores? We've got the answers. The post 2021 Retail trends: From Boomers to Gen Z, the...

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Sustainability in fashion: Industry teeters on ethical catwalk

Fashion is a $2.5 trillion industry, producing 10% of global carbon emissions, 20% of global wastewater, and vast biodiversity loss. Consumers are demanding change, forcing sustainability in fashion as...

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RPA and AI: An automation dream team

There's a lot of buzz around robotic process automation (RPA) and artificial intelligence. Here's how these technologies are different and why combining them can provide benefits across the enterprise....

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Business leadership during COVID and beyond: The ultimate litmus test

Business leadership during COVID has been put to the test. What's the best approach for leaders in a crisis, and how can they move foward? The post Business leadership during COVID and beyond: The...

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With the rise of B2B marketplaces, what happens to traditional sales?

B2B marketplaces are springing up across a variety of industries. What are they, and how do they impact traditional B2B sales? The post With the rise of B2B marketplaces, what happens to traditional...

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Stay human: Avoiding RPA pitfalls that derail automation benefits

Beware of RPA pitfalls that can undercut the benefits of robotic process automation, including leaving out the human element. The post Stay human: Avoiding RPA pitfalls that derail automation benefits...

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How to be a successful working mom: Tap into the power of community

It's harder than ever for working moms today. An online community is a powerful resource that can help grow your career. The post How to be a successful working mom: Tap into the power of community...

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Socially conscious sports: Fans demand teams stand – or kneel – for change

Professional sports leagues are driving change with regard to social justice, as fans demand they take a stand - or knee - for the causes that matter to them. The post Socially conscious sports: Fans...

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INFOGRAPHIC: Truly amazing HR stats that will blow your mind

Less stress, lower employee turnover, better organizational outcomes. Sound good? We thought so. Discover the HR stats driving the future of human resources. The post INFOGRAPHIC: Truly amazing HR...

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B2B sales strategy for business success in the Year of the Ox

As we celebrate the Year of the Ox, we can use the Yu Sheng tradition as a metaphor for how to achieve business success in today's global environment. The post B2B sales strategy for business success...

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How to build a DTC business for maximum profitability

Building a successful direct-to-consumer business requires more than just setting up an e-commerce shop. Make the most out of a DTC investment by taking a holistic view that includes fulfillment,...

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Stop the guesswork: How enterprise analytics improve CX

Enterprise analytics help companies improve customer experience by streamlining processes and providing a complete view of the customer. The post Stop the guesswork: How enterprise analytics improve CX...

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Hype vs. reality: What’s a CDP? Is it really as great as it sounds?

Businesses have lots of data - but what do they do with it? Discover how a CDP helps organizations reach customers, identify intent, and personalize messaging to exceed KPIs and bottom line...

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We are the champions: How to rock customer experience

Brands can take a cue from the music industry on how to deliver the best customer experience. Like a rock concert, good CX requires a lot of coordination and teamwork. You can't just wing it. The post...

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Green rules the runway: How to make fashion more sustainable in 3 steps

Consumers can make fashion more sustainable by becoming conscious consumers who reuse and resell clothes instead of tossing them. The post Green rules the runway: How to make fashion more sustainable...

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