The crucial skill at the crux of the future of the c-suite: customer service
The future of the c-suite is expected to be able to weave together a very human organization with the very high modern customer service expectations.
View ArticleThe future of driving: Automakers must deliver CX to compete
The future of driving requires adopting customer experience-based strategies to compete for the hearts, minds, and loyalties of consumers.
View ArticleThe truth about customer empathy and why it matters
Practicing customer empathy leads to better business results and brand loyalty. Discover the touchpoints necessary to understand consumer emotions.
View ArticleLearn the top 4 benefits of a sales cloud
Increased automation, reduced guesswork, saved time, greater accuracy of data - the benefits of a sales cloud boost the customer experience and deal sizes.
View ArticleThe future is freelance: Gig economy pros and cons
Learn the gig economy pros and cons of hiring freelancers to create a pool of skilled workers consisting of employees, partners, and subcontractors.
View Article#CXTweetChat unveils retail doing it right, social platforms letting loose
Transparency #CXTweetChat demonstrates that we're living in a time in which transparency is important in nearly all sectors.
View ArticleFostering B2B sales collaboration for CX success
Fostering teamwork and B2B sales collaboration has become increasingly important as businesses focus on customer experience.
View ArticleTraditional sales agent vs the insurance agent of the future
To stay competitive, insurers need to understand what the insurance agent of the future looks like, and what's needed to maintain customer relationships in the digital era compared to the traditional...
View ArticleWaking the dead: 5 steps to account based marketing success
Customers and prospects are increasingly refusing to engage with marketing campaigns. Discovering account based marketing success can change this trend.
View ArticleCreating a sales compensation plan that wins over the c-suite
Creating a sales compensation plan that wins budget approval from the c-suite requires five steps to help sell the plan to leadership.
View ArticleWhat is a CRM system: CRM 101
A CRM system is a technology tool for effectively managing your company’s relationships and communication with customers and potential customers.
View ArticleAI-powered sales: How to plan for the future of CPQ
Artificial intelligence is the future of CPQ, sales, and customer experience, with 76% of CPQ users saying they have AI or plan on implementing AI soon.
View ArticleWhen ROI is king: Driving CX and revenue with digital marketing tools
The advent of digital marketing tools powered by machine learning and AI has enabled marketers to create and implement CX-focused marketing campaigns.
View ArticleBuilding an ABM strategy: Account-based marketing essentials
Account-based marketing (ABM) is an alternative B2B strategy that concentrates sales and marketing resources on a clearly defined set of target accounts within a market and employs personalized...
View ArticleThe sales management software features your team must have
In 2018, 27% of salespeople spent an hour or more on data entry each day. Years before, manual data entry was accepted as part of a salesperson’s job – accounting for at least 50% of the role.
View ArticleWhy holistic CX is the new watchword in customer experience
Holistic CX is critical to any customer experience strategy. It means viewing your organization as the customer does, as one entity, not various departments.
View ArticleCX for manufacturers: 3 phases of the customer experience journey
Digital transformation has forced the B2B customer journey to evolve, making CX for manufacturers a crucial topic for all industries.
View ArticleWhat is a CXO? How does it differ from a CMO?
A CXO is the Chief Experience Officer, an executive responsible for best practices in UX, design, and customer experience to drive market share. Learn how the role differs from that of the CMO.
View ArticleBuilding a business ecosystem: 4 key elements
The truth is that no company can meet the requirements of a demanding customer base all alone. Industries, business segments, and companies have to combine their know-how, expertise, and information to...
View ArticleKey health indicator: Marketing program reveals & drives the health of your org
Your marketing program includes a range of marketing activities in any form, depending on what is most likely to boost sales for you.
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