3 reasons why sales performance management is so important
Sales teams need a single, natively integrated platform that provides a single source of truth. Sales performance management is the answer.
View ArticleCustomers are changing. So are we.
The experience economy has changed everything, and the only way forward is to offer outstanding CX.
View ArticleData governance is a requirement for business and government today
You likely have loads of data from technology you’re currently using. A data governance policy moves you from having data to making data-based decisions.
View ArticleStop guessing, start leveraging data insights
Companies that embrace analytics have significantly more growth than those who lag in adoption. Learn how to start leveraging data insights.
View ArticleCompeting with giants: How to beat Amazon
Retailers are on a race to the bottom if they try to take on Amazon directly. So how to beat Amazon? It's all about the customer.
View ArticleWhy data security is critical to the future of CX
No technology can overcome the fact that the customer experience is a human endeavor. Learn why data security is critical to the future of CX.
View ArticleI’ve got the golden ticket: Discovering qualified leads
Do you remember the beloved young boy named Charlie Bucket from the classic film, Willy Wonka & the Chocolate Factory? Charlie buys just two candy bars, one for himself and one for his Grandpa Joe....
View ArticleA better way to boost commerce margins
Learn how to boost commerce margins while selling products at full price, and without offering discounts to encourage the sale.
View ArticleIntelligent airline order management: An industry perspective
Driving exceptional customer experience has become a focal point for airline companies, and intelligent airline order management plays a big role.
View ArticleHow to drive customer loyalty via digital touchpoints in 3 steps
Simple steps any organization can take right now to drive customer loyalty and customer engagement through digital touchpoints.
View ArticleThe Rise of Skywalker: What we leave behind
The Rise of Skywalker promises to be the end of the Skywalker saga. For the generations who grew up on Star Wars, it also means considering our own legacies.
View ArticleE-commerce Wars, The Amazon Star, and Rebel warriors fighting back
In the battle for e-commerce, a new hope rises: Third-party sellers and independent marketplaces lead the rebellion, with customers being the clear winners.
View ArticleAvoid Chewbacca Syndrome: Speak your customer’s language
Symptoms of Chewbacca Syndrome: Your customers don't get you. When you speak to them, you are frequently greeted by blank stares. You have a gnawing suspicion that it's somehow your fault, but you have...
View ArticleE-commerce in Europe: It takes a village (of Jar Jars)
Love him or hate him, Jar Jar Binks elicits strong reactions with fans - much like e-commerce platforms in Europe. If you aren't offering the personalized experiences they want, they've no tolerance of...
View ArticleThe hero’s journey versus the customer journey
You're made aware by your spouse of a great pain in the world - your kid needs the hottest toy in the universe. Any disturbance to this reality will be met with swift and unknown challenges.
View ArticleDo or do not: Mastering the new galaxy of commerce
The startup boom has changed how we consider business models. A farmer from Tatooine in an X-wing can bring down the Galactic Empire with a well-placed shot. When everyone wants a piece of the action,...
View ArticleAffiliate marketing: You will only find what you bring in
Your marketing efforts might be spent on digital advertising, SEO, and social media, but learn to woo your affiliates like the Rebel Alliance for a big boost in the bottom line.
View ArticleStar Wars communication styles for a sales comp technology rollout
Communicating the implementation of new sales compensation technology may be a daunting task, but clear communication goals before, during, and after rollout, buy-in will be smooth, assure victory in...
View ArticleWhat is your Star Wars c-suite style?
Star Wars is full of characters who embody the best – and worst – of our idiosyncrasies. Is there a particular c-suite style that you recognize?
View ArticleWinning back your e-commerce customers from the Dark Side
Advances in software development, machine learning, and AI have given retail brands “The Force” to intelligently target, attract, and engage customers.
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